PPC agency results from a specialist who owns your account
Many paid search accounts do not need an agency team. They need one person who knows the account by heart, reads the search terms every week and is paid a fixed fee, not a share of what you spend.
Match quiz
Step 1 of 5 Step 2 of 5 Step 3 of 5 Step 4 of 5 Step 5 of 5
The quiz below starts with Google and Bing search selected. Four questions left.
No account, no calls. Ad accounts stay in your name.
The match
Fit
Suggested plan
Fee band per month
Typical start
Budget split across channels
| Channel | Share |
|---|---|
First 30 days of scope
Weeks 3 to 12, KPIs and the second and third best profiles unlock when you send your brief.
Your brief is confirmed. You receive a written proposal by email within two business days.
Second and third best profiles
Live board
The eight marketer profiles, ranked by how well they fit your answers.
| # | Profile | Fit | Change |
|---|---|---|---|
Scores update with your answers. Fit is calculated in your browser from your answers. Nothing is sent until you choose to send a brief.
Where paid search accounts usually leak money
- Broad match and automated campaigns buying queries nobody reviews
- Conversion tracking counting page views or duplicate events as sales
- One campaign for every product, so the best margins share budget with the worst
- Landing pages that were never tested against the ads sending traffic to them
What your Paid Search Specialist does
- Rebuilds campaigns around buying intent and margin
- Fixes conversion tracking before touching bids
- Reviews search terms every week and keeps negative lists current
- Splits shopping and Performance Max so you can see what each one earns
- Reports cost per acquisition and return on ad spend, nothing decorative
The profile is described in full on marketer profiles.
The first 90 days on your account
-
Days 1 to 30
audit, tracking fixes, campaign structure by intent
-
Days 31 to 60
bid strategies per campaign, ad and landing page tests
-
Days 61 to 90
budget moved to the best margin queries, quarter report and next tests
Which plan usually fits
Search on its own fits Specialist at 1,900 USD per month, whatever your ad budget. If search should work with paid social or landing page tests, Channel Team at 4,800 USD per month adds the second channel.
| Plan | Monthly | Annual prepay, per month |
|---|---|---|
| SpecialistOne channel, one matched specialist | 1,900 USD | 1,615 USD |
| Channel TeamTwo to three specialists, up to three channels, project lead | 4,800 USD | 4,080 USD |
| Growth BenchFull team across all channels, fractional marketing lead, weekly reporting | 9,600 USD | 8,160 USD |
| EnterpriseMulti brand or multi market programs | from 18,000 USD | Custom |
Frequently asked questions
No. The fee is fixed per plan. Raising your ad budget does not raise the fee.
Yes. Work happens in your existing ad account, so history, audiences and conversion data stay with you.
Tracking fixes show within days. Structural changes usually need two to four weeks of data before results can be judged fairly.
Related: ecommerce marketing agency plans for shopping campaigns and conversion optimization agency work for landing pages.